Photograph the product
Take a sharp photo in daylight with the whole product in frame and the label readable. A plain background helps but is not required.
For shops and small brands
Product photos that sell, without a photo shoot.
Start from a phone photo of your product. Loura AI restages it on clean backgrounds, in lifestyle scenes or in ad layouts, ready for your shop, your marketplace listings and social media.
- Start from your own photo
- Clean backgrounds and real scenes
- Up to 4K for zoom and print
Product photoSame product. New setting.
Add the product as a reference and describe the surface, light and mood you want around it.
Put this bottle on wet black stone, soft rim light, drops of water, dark luxury mood…
GPT Image 2.5Nano Banana 2GPT Image 2.5 Pro
How it works
From phone photo to shop-ready image.
No studio, photographer or design software needed. You need one clear photo of the product and a description of the shot you want.
Describe the scene
In Image mode, add the photo as a reference and write the setting: surface, background, light, props and format. Ask the model to keep the product, its shape and its label unchanged.
Finish for your channel
Remove the background for marketplace listings, upscale the best shot to 4K, or animate it into a short video for Reels and TikTok.
Everything a listing needs
One studio for the whole catalogue.
Each step uses a tool already in Loura AI, on one account and one credit balance.
Clean cut-outs
Remove the background in one step and download a transparent PNG for white-background listings, catalogues and design tools.
Lifestyle and studio scenes
Place the product on marble, linen or wood, in a kitchen, a bathroom or outdoors, with the light and mood of your brand.
Sharp enough to zoom
Upscale a finished image to 4K so shoppers can zoom in, and so it holds up in print.
Product videos
Turn a product shot into a short clip with a slow camera move or a turntable spin for social media and ads.
Model guide
Which image model for product photos?
When the product must stay exact, choose a model built for precise edits. For quick ideas and backgrounds, a fast model is enough.
GPT Image 2.5
OpenAI's fastest image model.
4 credits per image
Nano Banana 2
Google's fast image model.
20 credits per image
GPT Image 2.5 Pro
Premium detail and precise edits.
4 credits per image
Nano Banana Pro
Highest fidelity Gemini image model.
40 credits per image
Prompt examples
Prompts that keep the product intact.
Name the product, say what must not change, then direct the scene. Use these with your own photo as the reference.
Browse more prompt ideasClean studio shot
Keep the product exactly as in the reference: same shape, colours and label. Place it on a seamless light grey background, soft even studio light, gentle shadow under the product, centred, square 1:1.
Lifestyle scene
Keep the bottle and its label unchanged. Place it on a marble bathroom shelf next to a folded white towel and a small plant, morning window light from the left, shallow depth of field, vertical 4:5.
Ad visual
Keep the sneaker identical to the reference. Low angle on a glossy black floor with a lime green light streak behind it, dramatic shadows, empty space at the top for a headline, vertical 9:16.
Questions creators ask
AI product photography questions, answered.
Can AI make product photos from my own photo?
Yes. Add your photo as a reference in Image mode and describe the scene you want. The model rebuilds the image around your product, so one picture can become many backgrounds and settings.
Will the product look exactly the same?
Usually close, but AI can change small details such as the text on a label, a logo or a fine pattern. Say in the prompt what must not change, use a model built for precise edits, and check every image before you publish it.
How do I get a white background for marketplace listings?
Use Remove background to cut the product out as a transparent PNG, then place it on white in any design tool, or ask the image model for a pure white background. Check each marketplace’s own image rules.
How much does it cost?
Images start at 4 credits per image with GPT Image 2.5. Removing a background costs 6 credits and upscaling to 4K costs 4. New accounts get free credits to try it.
Can I make a product video too?
Yes. Use the finished image as the start frame in Video mode and describe a simple motion, such as a slow push-in or a turntable spin. Short vertical clips work well for Reels, TikTok and Stories.
Your next product photo starts with the one on your phone.
Upload it, describe the scene, and get images ready for your shop and your ads.
Create product photos